Marketplace Optimization Coordinator - Marketplace Partnership

Front Row is looking for a Marketplace Optimization Specialist to lead in elevating brand visibility and performance across Amazon in the beauty and wellness category. This role will require deep SEO expertise and a strategic approach to Al-powered content workflows, focusing on organic optimization and driving discoverability and conversion through best-in-class tactics.

Responsibilities

• Support the SEO team in executing organic optimization strategies across a portfolio of beauty and wellness brands, with a focus on driving visibility, rankings, and conversion
• Assist in creating SEO-friendly copy that aligns with brand voice, content briefs, and SEO analytics
• Pull and organize data for regular and ad hoc reporting, helping the team track performance and identify optimization opportunities
• Help maintain adherence to content guidelines, quality standards, and tone of voice across deliverables
• Stay current with industry trends, best practices, and developments in SEO and eCommerce content
• Support SEO best practices across product detail pages (PDPs), storefronts, A+ content, and brand store experiences
• Assist in analyzing competitive trends, search dynamics, and consumer behaviour to surface growth opportunities and optimization gaps
• Collaborate with cross-functional teams, including creative, data, brand, and tech to support broader eCommerce and content initiatives

Skills

• Internship or equivalent experience in SEO, digital marketing, eCommerce, content writing, or a related field
• Familiarity with SEO fundamentals such as keyword research, on-page optimization, content strategy, and search performance metrics
• Strong writing, editing, and proofreading skills, with the ability to craft clear, concise, and engaging copy
• Technical proficiency and advanced spreadsheet skills (Excel and/or Google Sheets). Comfortable working with large data sets, formulas, pivot tables, and basic reporting
• Comfortable working with data and translating findings into actionable insights or clear summaries for the team
• A creative yet analytical mindset — able to spot patterns, ask questions, and contribute ideas for improvement
• Eagerness to learn and experiment with emerging tools, including GenAI platforms like ChatGPT, to support content and workflow efficiency
• Strong attention to detail and organizational skills, with the ability to manage multiple tasks and deadlines
• Excellent written and verbal communication skills
• Experience with Amazon Seller Central or marketplace SEO tools (e.g., Helium 10, DataDive) is a strong plus but not required

Benefits

• Health, dental and vision
• 20 days PTO
• Summer Fridays
• Education Stipend
• Wellness and commuter benefits
• Work with a fun, consultative team of experts
• Competitive 401K

Company Overview