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Executive Director, MarTech Data

Work from home Full-time role Hiring

Why USAA? At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families. Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful. The Opportunity As a dedicated Executive Director of MarTech Data capabilities, you will lead a team of Digital Technology Product Managers and Digital Product Owners responsible for the vision, strategy, roadmap, funding, ideation, definition, development and performance of Marketing Technology data products and their experiences for USAA teammates. Oversee highly complex and strategic initiatives typically requiring Association-level visibility and navigation. Collaborate with Marketing, Business, Technology, Financial, and Analytics stakeholders to lead a team responsible for tackling complex and challenging problems while maintaining situational awareness of the market in order to maximize the full Marketing Technology portfolio. Focus on the operational effectiveness, goals, and performance of the team and their products/capabilities (or set of product experiences), ensuring strategic alignment within a product portfolio. We offer a flexible work environment that requires an individual to be in the office 4 days per week. This position can be based in one of the following locations: San Antonio, TX, Plano, TX, Phoenix, AZ, Colorado Springs, CO, Charlotte, NC, or Tampa, FL. Relocation assistance is not available for this position. What you'll do:

  • Responsible for strategic, tactical, operational, and financial responsibilities associated with CoSA data storage, data preparation, data exploration, information governance, analytics, and information delivery.
  • Leads the strategy of the sub-functions by establishing and executing a vision for the delivery of information and analytics platforms and solutions to the business’ key stakeholders and cross-CoSA partners.
  • Provide oversight for successful end to end process of information management, analytics and delivery.
  • Provides thought leadership and participate in developing talent across the USAA Data and Analytics Community.
  • Keeps current of industry leading practices and advances in data and analytics as well as the business associated with the assigned CoSA.
  • Leads the team(s) in the development of new techniques and best practices that deliver effective reporting/analytics to meet goals and objectives that align to strategy.
  • Responsible for overseeing the implementation of processes and procedures within a CoSA in adherence with Information Governance policy and standards.
  • Responsible for the development of a successful team’s training/education plans, automated systems, technical tools, staffing/organizational requirements, and expense budget.
  • Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.

What you have:

  • Bachelor's Degree in Statistics, Mathematics, Operations Research, Engineering or other quantitative field (e.g. finance or a social/behavioral science); OR 4 years of enterprise corporation /Financial Services industry experience may be substituted in lieu of degree.
  • 10 years data and analytics related experience, driving results in a complex financial services or large enterprise organization.
  • 4 years of people leadership experience in building, managing and/or developing high-performing teams.
  • Experience collaborating with key resources and stakeholders, influencing decisions and managing work to achieve strategic goals.
  • Executive-level business acumen in the areas of measuring business outcomes, business operations, industry practices and emerging trends.
  • Experience leading projects using Agile methodologies.
  • Experience conducting large scale data analysis using internal and external data to support business decision making.
  • Proven ability to tell a story through data and communicate effectively with senior leadership.
  • Ability to understand business requirements, KPIs and convert into analytical hypothesis in a structured and logical manner along with solution identification.
  • Experience with large complex database systems & architecture, structured & unstructured data; with diverse analytics methodologies and approaches; expert ability to connect data/metrics to business metrics/results.
  • Deep understanding of risk management and compliance practices with experience developing data strategies that mitigate risk.

What sets you apart:

  • Proven leadership in MarTech strategy and implementation, with hands-on experience across marketing data, member/customer data, and platforms such as Adobe, Salesforce, Tealium, Liveramp, etc.
  • Deep expertise in marketing channels and platform integration, enabling seamless alignment within broader enterprise ecosystems
  • Knowledgeable of MarTech Data Compliance and the flow of data, ensuring compliance throughout.
  • Strong financial acumen, including development and oversight of complex budgets and business cases
  • Skilled in navigating matrixed organizations, with a track record of influencing cross-functional stakeholders and driving strategic outcomes
  • US military experience through military service or a military spouse/domestic partner

Salary: The salary range for this position is: $195,230.00 - $351,410.00 Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors. The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job. Long Term Incentive Plan: Cash payment for Executive level roles only, representing a cash payment which is both time and performance based. Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals. For more details on our outstanding benefits, visit our benefits page on USAAjobs.com. Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting. USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Apply tot his job Apply To this Job

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