Paid Ads Specialist (Google/Facebook) - Remote Job

Job Summary The Elite Job is seeking a highly skilled and motivated Paid Ads Specialist with expertise in Google Ads and Facebook Ads to join our dynamic remote marketing team. The ideal candidate will be responsible for planning, executing, and optimizing paid advertising campaigns across multiple platforms to drive traffic, leads, and revenue growth. This role requires a data-driven mindset, creativity, and a deep understanding of digital marketing trends to ensure the best ROI on ad spend.

Key Responsibilities

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Develop, launch, and manage paid advertising campaigns on Google Ads and Facebook Ads platforms.

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Conduct thorough keyword research, audience targeting, and competitor analysis to maximize campaign performance.

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Monitor, analyze, and optimize ad campaigns continuously to improve click-through rates (CTR), conversion rates, and return on ad spend (ROAS).

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Create compelling ad copies and creatives aligned with marketing goals and brand messaging.

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Collaborate with content, design, and sales teams to ensure seamless campaign integration and messaging consistency.

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Generate detailed reports and insights on campaign performance for stakeholders and recommend actionable strategies.

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Stay updated with the latest paid advertising trends, platform changes, and best practices.

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Manage advertising budgets efficiently and track expenditures to maximize profitability.

• Required Skills and Qualifications
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Proven experience managing paid advertising campaigns on Google Ads and Facebook Ads platforms.

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Strong analytical skills with the ability to interpret data and derive actionable insights.

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Proficiency in Google Analytics, Facebook Business Manager, and related advertising tools.

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Excellent copywriting skills tailored for digital ads.

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Ability to manage multiple campaigns simultaneously under tight deadlines.

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Understanding of SEO, landing page optimization, and conversion tracking.

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Detail-oriented with excellent organizational and communication skills.

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Bachelors degree in Marketing, Business, Communications, or a related field preferred.

• Experience
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Minimum 2-4 years of hands-on experience in paid digital advertising, preferably in a remote or agency setting.

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Demonstrated success in managing budgets ranging from moderate to high spend levels.

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Experience working with e-commerce, SaaS, or B2B sectors is a plus.

• Working Hours
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Full-time remote position.

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Flexible working hours with an expectation to overlap core hours based on team needs and collaboration across time zones.

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Occasional participation in virtual meetings and reporting sessions.

• Knowledge, Skills, and Abilities
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In-depth knowledge of PPC campaign structure, bidding strategies, and audience segmentation.

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Strong problem-solving skills and the ability to adapt quickly to new digital marketing trends.

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Proficient in using Excel or Google Sheets for data analysis and reporting.

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Excellent time management skills and ability to work independently with minimal supervision.

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Strong interpersonal skills for effective communication in a remote team environment.

• Benefits
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Competitive salary with performance-based incentives.

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Work from the comfort of your home with flexible scheduling.

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Access to ongoing professional development and digital marketing certifications.

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Collaborative and supportive remote work culture.

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Opportunity to work with a diverse and talented team across different industries.

• Why Join The Elite Job?

At The Elite Job, we believe in empowering our employees by offering a flexible, innovative, and growth-oriented work environment. As a Paid Ads Specialist, you will play a key role in driving business growth while enhancing your digital marketing expertise with cutting-edge tools and strategies. We value creativity, continuous learning, and team collaboration, making us an ideal place for ambitious marketing professionals to thrive remotely.

How to Apply

Interested candidates are invited to submit their resume along with a cover letter detailing their relevant experience and successes in managing paid ad campaigns. Please send your application to us with the subject line: Paid Ads Specialist Application. Applications will be reviewed on a rolling basis, and shortlisted candidates will be contacted for a virtual interview. Apply tot his job