Social Media Lead

OpenSea is the gateway to web3’s next chapter—where NFTs, fungible tokens, and emerging digital assets converge to create open, user-owned economies. As a foundational player in the crypto space, we’re building infrastructure that supports millions of users and sets new standards for how people discover and exchange digital value.

Our team is small but mighty: hands-on, fast-moving, and deeply committed to shipping meaningful work. We're remote-first by design, AI-empowered by default, and guided by values that prioritize ownership, trust, and progress. At OpenSea, you’ll be challenged to grow fast while being supported by a talent-dense team shaping the future of crypto.

We’re on the lookout for a Social Lead to boost our social media presence on platforms like Twitter (X), Instagram, Discord, and LinkedIn. This role is perfect for a crypto-savvy communicator who thrives in the dynamic, fast-paced world of crypto, adept at slicing through the noise and engaging directly with our community. If you're battle-tested particularly in the Twitter/X trenches, passionate about NFTs, and skilled in vibrant, clear communication, come join us at OpenSea to help shape how the world views and interacts with digital assets.

Responsibilities

• Lead OpenSea's social media strategy across key platforms, ensuring our messaging is cohesive and impactful, while cutting through FUD (Fear, Uncertainty, Doubt) to clarify and uplift communication around NFTs.

• Actively engage with our online community, fostering a positive environment and moderating discussions to build and maintain strong, supportive interactions.

• Collaborate with marketing, PR, and product teams to synchronize social media activities with broader campaign objectives, creating content that counters misinformation and strengthens community engagement.

• Monitor social media trends and analytics across social platforms to dynamically adjust strategies and content, ensuring OpenSea stays at the forefront of social engagement in the crypto space.

• Craft compelling narratives and thought leadership content that resonates with our diverse audience, maintaining a direct and engaging communication style.

Desired Experience

• Established track record of growing a social media presence and engaging with communities, particularly on Twitter (X), with a strong background in creating influential content within the crypto and NFTs.

• Demonstrated ability to develop strategic social media content and campaigns that drive engagement and expand community reach.

• Experience in crafting compelling narratives and thought leadership content that resonates with a diverse audience.

• Experience in managing rapid-response communications and maintaining calm during social media crises.

• Proven ability as a talented copywriter and memer, possessing the thoughtfulness to communicate complex concepts in an understandable and engaging way.

• Flexibility in work hours, embracing the non-stop nature of the crypto world, equipped with thick skin, and open to feedback without being emotionally affected.

The base salary for this full-time position in the United States, spanning multiple internal levels depending on qualifications, ranges between $90,000 to $180,000 plus benefits & equity. Compensation for internationally based candidates will vary to reflect local market conditions.

If you don't think you meet all of the criteria below but still are interested in the job, please apply. Nobody checks every box, and we're looking for someone who is excited to join the team.

#LI-Remote

Benefits & Perks

Health Benefits: We cover 100% Dental/Vision/Medical for employees and 80% for dependents

Flexible Time Off Policy: Our flexible time off policy is aimed at letting our employees take as much time off as they'd like to refresh so long as it doesn't interfere with their ability to meet their goals and contribute effectively to company velocity

Parental Leave: 16 Weeks of Paid Parental Bonding & up to 8 additional weeks for the birthing parent

Mental Health: We offer access to Spring Health, covering 8 therapy & 8 coaching sessions per year

11 Company Holidays

Fidelity 401K Plan

Internet/Mobile Reimbursement Plan

Reimbursement or Monthly Snack Delivery

✈ Company & Team retreats to get together for fun and collaboration

☕ Team Member Co-Working and Gathering Expense

MacBook Pro & WFH Stipend to make sure you are set up for success

Weekly $50 Uber Eats credit

By clicking submit an application below, you consent to our use and processing of your data as described in our Candidate Privacy Notice.

Please be aware that OpenSea participates in E-Verify to confirm employment eligibility.