Manager, In Market Brand Analytics
Job title: Manager, In Market Brand Analytics in Boston, MA at Takeda Company: Takeda Job description: By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’s and . I further attest that all information I submit in my employment application is true to the best of my knowledge.Job DescriptionPursuant to Section 20 C.F.R. 656.10, you are hereby notified that an application for Alien Employment Certification will be filed by Takeda Pharmaceuticals USA, Inc. for the following job opportunity:JOB LOCATION: Cambridge, MAPOSITION: Manager, In Market Brand AnalyticsPOSITION DESCRIPTION: Takeda Pharmaceuticals USA, Inc. is seeking a Manager, In Market Brand Analytics with the following duties: Lead comprehensive secondary market data analyses, including data mining, correlations, and test-and-control evaluations to enhance knowledge of disease states, products, and competition. Analyze marketing data to identify key trends, opportunities, and insights, and evaluate A/B tests to assess campaign effectiveness. Conduct root cause analytics to address key business questions and translate complex data into actionable insights that support leadership team decision-making. Write SQL queries for data manipulation, perform analytics, generate insights, and deliver dashboards and reports using Tableau or other BI tools to provide scalable solutions for business stakeholders. Enhance team capabilities by identifying key data sources, applying descriptive analytics, and leveraging new tools for efficiency and faster responses. Manage multiple data analytics projects from initiation to implementation using agile methods, tracking timelines and key deliverables to ensure alignment with business priorities. Experience working with commercial and marketing data from sources like Veeva, IQVIA, Symphony Health, Komodo, Adobe/Pulse Point DTC, and Specialty Pharmacy. Leverage internal data sets to influence future data purchases and manage vendors on analytic plans and methodologies. Establish best coding practices across platforms for rapid ad-hoc analyses for broader team use. Up to 15% remote work allowed.REQUIREMENTS: Master’s degree in Business Administration or related field, plus 3 years of related experience. Prior experience must include: analyze secondary data to evaluate brand performance, prescriber behavior, and market trends; evaluate marketing campaigns through split testing to measure digital and non-personal promotional impact on engagement; provide actionable insights to senior leadership based on data analytics to drive growth and market objectives; develop SQL queries to retrieve and manipulate data for analysis; design scalable Tableau dashboards for reporting; manage multiple analytics projects, performing root cause analysis to align findings with business priorities and deadlines.Full time. $127,800 - $191,600 per year. Competitive compensation and benefits.Qualified applicants can apply at . Please reference job # R0150650. EOEAny individual may provide documentary evidence bearing on this application, with information on available workers and information on wages and working conditions, to the Certifying Officer, U.S. Department of Labor, Employment and Training Administration, Office of Foreign Labor Certification, 200 Constitution Avenue, NW, Room N-5311, Washington, DC 20210.Locations Boston, MAWorker Type EmployeeWorker Sub-Type RegularTime Type Full time Expected salary: $127800 - 191600 per year Location: Boston, MA Apply for the job now! Apply for this job