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Financial Planning & Analysis Specialist

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Financial Planning & Analysis Specialist

About Freestar

Freestar engineers cutting-edge monetization solutions for websites. By combining industry-leading technology, data, and massive scale, we enable busy site owners to seamlessly maximize revenue while freeing themselves of the hassles of ad operations. Publishers then have more time to do what they do best: create content.

Job Description & Responsibilities

We are seeking a strategic-minded and detail-oriented FP&A Specialist to join our Finance team and help us make smarter, faster business decisions. Reporting to the VP of Finance and Accounting, you will play a critical role in supporting the company's financial planning, forecasting, and analysis efforts. You will partner cross-functionally with all departments of the Company to provide insights into performance trends, support strategic initiatives, and enhance financial discipline across the business.

Responsibilities

  • Analyze the trends of key performance indicators (KPIs), especially relating to financial metrics such as revenue, profit margin, and operating expenses.
  • Monitor KPIs (e.g., daily revenue & impressions, monthly churn, etc.) and identify the cause of any unexpected variances.
  • Plan, develop and continually improve budgeting, financial projections, and operating forecasts on a periodic basis (e.g., annual budget, 2+10, 5+7, 8+4), leveraging valid data (e.g., Quickbooks, invoice, NDR).
  • Prepare analysis to understand cash flow and forecast the Company’s future cash position.
  • Analysis of Publishers on an ad-hoc basis for various purposes (e.g. business performance, profitability).
  • Present various monthly financial reports to departments, including budget-to-actual reports.
  • Develop financial models and analyze them to support strategic initiatives.
  • Support the management team and Department Leaders with data-driven analysis.
  • Pair with the Business Intelligence (“BI”) and Accounting teams to understand the best source of information (and the reason why) prior to performing analysis.
  • Adhere to urgent deadlines and high-quality documentation standards.
  • Collaborate with and support the Finance team’s projects on an as-needed basis, including Accounting, BI, Treasury, and Finance Operations.

Qualifications

  • Bachelor’s degree in Finance, Accounting, Economics, or related field
  • 3-7 years of experience in FP&A, corporate finance, or financial consulting—ad tech experience preferred.
  • Strong analytical and financial modeling skills with proficiency in Excel.
  • Experience with Looker or other FP&A tools preferred.
  • Solid understanding of financial statements, accounting principles, and the principles of forecasting.
  • Comfortable handling large data sets and translating them into business insights.
  • Proven ability to work independently in a fast-paced, high-growth environment.
  • Excellent communication and interpersonal skills with the ability to partner cross-functionally.

What you can expect in return

  • Full-Time, Salaried Position
  • Medical, Dental, and Vision benefits
  • The opportunity to be part of something BIG

Freestar is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

This role is not eligible for visa sponsorship

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