Creative Analyst - Paid Search
Description:
- Collaborate with Account Managers and Data Analysts to identify themes and trends to focus on from an ad-copy perspective
- Write custom, keyword relevant, compelling, and effective ad copy for paid search ad headlines and descriptions
- Work with a variety of customers across industry categories and understand their marketing profile, products/services, and competitive landscape in which they compete
- Have a great attitude and ability to work in a team environment
- You will be working directly with Account Managers and Data Analysts to manage the client relationship, communicate campaign results, and develop short- and long-term strategies towards meeting our client’s business objectives
Requirements:
- BA/BS
- 2+ years of relevant work experience
- Knowledge of paid search channels and concepts a plus
- Understanding Google ETA’s and RSA’s is helpful as well as understanding how DKI’s work well/don’t work well
- Ability to review analytical insights the system provides and apply that in a creative way to the ad-copy you will develop
- Attention for detail and willingness to QA your work as well as the work of others
- Proficient with Excel
- Excellent analytical and problem-solving skills
- Ability to prioritize tasks, multitask, and manage time efficiently
- Possess a "big picture" perspective, but immediately willing to roll up your sleeves, and do whatever it takes to get the job done
Benefits:
- Competitive compensation and comprehensive health benefits
- Learning & Development opportunities
- An entrepreneurial, supportive, and fun environment where everyone's ideas matter
- Flexible work schedule
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