Competitive Intelligence Professional
Serve as the Subject Matter Expert (SME) with deep technical knowledge of the markets we play in, as well as our key competitors and their offerings. Provide data-driven, impactful insights on Instana’s true competitive positioning based on primary and secondary research to increase Instana’s competitiveness and then present your findings. Track major competitive announcements and build awareness of competitive dynamics including identification of emerging competitive threats and market trends. Help install and conduct hands-on contending product evaluations to assess the strengths and weaknesses of Instana’s products against opposing products. Synthesize findings and support the Product Marketing team with content, communications and positioning as well as product launch strategies derived from your analysis. Contributing to the demo environments insights and improvements. IBM is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Apply Job!