Marketing Manager

As a Marketing Manager at Smartpricing, your focus will be on international markets, and you will play a key role in driving growth across these regions. You will develop and execute marketing strategies across our products, focusing on lead generation, revenue growth, and client acquisition. Your responsibilities include:

• Lead generation and revenue growth: drive the generation of MQLs and contribute to revenue growth in international markets, ensuring a steady flow of high-quality leads to support sales.
• Market and product mastery: develop a strong understanding of the market, products, and customer journey to design aligned and innovative marketing strategies.
• Channel experimentation and optimization: experiment with organic and paid acquisition channels, continuously optimizing for effectiveness to meet OKRs and improve team operations.
• Innovation and creativity: stay updated on industry trends and emerging technologies to drive innovative marketing strategies and creatively engage target audiences.
• Project leadership and management: lead marketing projects from start to finish, ensuring timely completion and successful execution within budget and objectives.
• Performance analysis and improvement: analyze marketing performance data, gain insights, and make data-driven decisions to continuously improve strategies and campaigns.
• Cross-functional collaboration: collaborate with sales, product, and customer support teams to align marketing strategies with business goals and leverage external partnerships.

• 5 plus years of experience in marketing operations, ideally in B2B SaaS or startups/scale-ups.
• Proficiency in SEO/SEM, content marketing, social media, and email marketing.
• Strong skills in data analysis and reporting (e.g., Google Analytics, HubSpot). 
• Strong skills in market research and analysis. 
• Experience in project management and budget management.
• Expertise with marketing automation, CRM systems, and ad platforms (Google Ads, LinkedIn).
• Strong copywriting skills for creating compelling marketing content, including ads, emails, and web content.
• Ability to create compelling content and manage creative tools (Adobe Creative Suite, Canva).
• English - native speaker German speaking (not essential)

• Work in a small and top-performing team that moves extremely fast where you are extremely important.
• Work without having to deal with jerks and ego-maniacs.
• The opportunity to join one of the best travel-tech sales teams in Europe.
• A place where your talent can blossom.
• An environment where mistakes are allowed – we make bold choices to achieve ambitious goals, learn from mistakes, and move forward.
• A place where your voice matters – meetings provide space for new ideas and projects, regardless of your role or seniority.
• Continuous growth – we challenge the status quo, renewing our sales processes and approaches to meet challenging goals.
• We have fun while working! We are easygoing people.
• Work with the best software out there to automate repetitive tasks and let you focus on customers and targets.
• Remote working with frequent opportunities to meet up.
• Fun and enriching experiences – unforgettable team-building events that go beyond the usual outings.
• Competitive salaries and bonuses – as a meritocratic team, we recognize talent and hard work, rewarding them appropriately.

If you're reading this, it means you're genuinely interested, and that excites us! Here's what you need to know:

• We're highly driven and set our goals higher than most, pushing boundaries others may deem impossible.
• We work much harder than most companies out there.
• Every day, we step out of our comfort zones, fueling rapid growth and learning, even though it might come with its stress.
• We hold ourselves and our team to the highest standards of excellence and culture.
• Should we feel that this role isn't the right match for you, for the benefit of both parties, we may need to part ways.