Adobe Target Senior Developer

Job Description: As an Adobe Target Senior developer, you will be responsible for designing, implementing, and optimizing Adobe Target solutions to enhance our digital marketing efforts. You will work closely with cross-functional teams to ensure seamless integration and effective utilization of Adobe Experience Platform (AEP) and related technologies. Key Responsibilities: • Architect, configure, and manage Adobe Target to deliver personalized experiences across digital channels. • Implement Adobe target on various channels using Adobe Experience Platform, Adobe Launch, AEP SDKs, Web SDK, and AEP Mobile SDKs. • Utilize Adobe Launch for tag management and deployment. • Integrate Adobe Target with other Adobe Experience Cloud products like Adobe Analytics and AEM including using Adobe admin APIs. • Collaborate with marketing, development, and analytics teams to define and execute optimization strategies. • Troubleshoot and resolve issues related to Adobe Target implementations. •... Train and mentor team members on Adobe Target and related technologies. • Guide business users in setting up conversion metrics and interpreting A/B testing results. • Develop and maintain technical documentation and best practices. • Stay updated with the latest trends and advancements in Adobe Experience Cloud technologies. Desired Profile: • Experience: • Minimum 7 years of experience in digital marketing optimization. • Proven experience with Adobe Experience Platform, Adobe Launch, and Adobe Target. • Hands-on experience implementing Adobe Target activities • Hands-on experience implementing Adobe target using Adobe Launch, AEP SDKs, Web SDK, and AEP Mobile SDKs. • Proficiency in using Adobe Admin APIs. • Familiarity with Auto Personalization and Recommendations features. • Experience in Adobe RT-CDP desirable. • Skills: • Strong understanding of JavaScript, HTML, and CSS. • Familiarity with front-end web development and debugging tools. • Excellent problem-solving and analytical skills. • Ability to work collaboratively in a fast-paced environment. • Strong communication and documentation skills. • Ability to train and mentor others effectively. • Ability to guide business users in setting up conversion metrics and interpreting A/B testing results Apply Job!