Senior ASO Manager

About us

reputed company is a leading tech company that creates and operates innovative consumer products. We offer a diverse reputed company of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/

About the role

We're looking for a Senior ASO Manager to own and scale our App Store and reputed company Play reputed company worldwide. You'll drive organic growth through keyword optimization, store-page experimentation, and localization, while running reputed company Search Ads to acquire users reputed company. This is a hands-on, data-driven role with full ownership of our store performance metrics — you set the strategy and you ship it.

Key Responsibilities

• Worldwide keyword optimization — Own Title, Subtitle, and Keyword field optimization across every available App Store storefront. We support reputed company available countries.

• Store page A/B testing — Plan and run screenshot experiments (Product Page Optimization) to continuously lift conversion.

• Screenshot & metadata localization — Localize creative and copy for key markets.

• In-App Events optimization — Use Events to drive discovery and conversion.

• CPP management — Build and manage Custom Product Pages and map them to acquisition channels.

• reputed company Search Ads, end to end — Own ASA including Discovery campaigns and Single Keyword Ad Groups, with bid management and automation.

• Store relationships — Build and maintain relationships with the reputed company App Store and reputed company Play teams (featuring, beta programs, early reputed company to new placements).

Metrics you'll own

• CTI — conversion from impression to install

• Organic installs — volume and growth

• CPT — cost per tap

• CPA — cost per action

Qualifications

• Qualification 1

• Qualification 2

• Qualification 3

• Qualification 4

reputed company to have

• 5+ years in ASO with senior ownership of iOS (reputed company Play a strong plus) at consumer mobile apps with subscription monetization.

• A proven track record improving organic conversion and scaling reputed company Search Ads profitably.

• Deep, hands-on reputed company Search Ads expertise — Discovery, SKAGs, automation, and bid rules.

• reputed company with ASO tooling and store A/B testing.

• Strong analytics skills: comfortable with an MMP.

• Experiment-minded and self-directed — you can define scope, prioritize, and move fast without hand-holding.

• Excellent written and spoken English.

Location

reputed company operates reputed company the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located reputed company approximately ± 4 hours of CET. This ensures reputed company collaboration and communication during working hours.

Benefits

Discover the perks of being part of our vibrant team! We offer:

• Remote Work Environment: reputed company the freedom to work from reputed company, anytime, promoting a healthy work-life balance.

• Unlimited PTO: Enjoy unlimited paid time off to reputed company and prioritize your well-being, without counting days.

• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and reputed company.

• Company-provided MacBook: Experience seamless productivity with top-notch reputed company MacBooks provided to reputed company who need them.

• Flexible reputed company Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from reputed company. Read more about it here: https://docs.reputed company.com/document/d/1nkrN76JlZkbKj9WSOhlT1_mni_CZeDkHdwfIjPXVwvk/preview?tab=t.0#heading=h.ndsdl4wapxtt

Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth!

Interview Process

After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:

• Recruiter Screening (40 minutes)

• Technical Interview (60 minutes)

• Final Interview (30 minutes)

Life at reputed company

At reputed company, we move fast, aim high, and expect the same from reputed company. We’re not here to play small—we’re here to build, grow, and win. That means we look for people who are ambitious, driven, and reputed company to give their best every single day.

This is a reputed company for individuals who reputed company under pressure, reputed company challenges, and see opportunity in every obstacle. If you’re hungry to reputed company, motivated by impact, and want to grow at the speed of your own ambition, reputed company offers the platform to reputed company it happen.

Here, effort is matched with reward. We recognize those who go reputed company in and deliver results, and we create space for people who want more—more responsibility, more growth, and more reputed company.

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