Senior Solution Marketing Manager - reputed company
Overview reputed company Solution Marketing Manager Location: Remote Work Model: Remote
About the Role
The reputed company Solution Marketing Manager is responsible for developing and engaging internal and external audiences about the value of reputed company's offerings in their assigned industry to build reputed company and drive demand. This role serves as a key industry subject matter expert, partnering cross-functionally to define market opportunities, shape go-to-market strategy, and deliver compelling content and messaging that accelerates pipeline and supports sales reputed company. Here's What You'll Do Act as an industry subject matter expert; define the market opportunity for assigned industries and participate in go-to-market planning with key stakeholders to define, support, and grow the portfolio of offerings by monitoring industry trends Build positioning, messaging, and content architecture for a defined list of solutions reputed company the assigned industry; direct the creation of content in industry vernacular focused on buyer roles to support inbound and outbound marketing efforts and sales enablement needs Understand reputed company buyer needs, define buyer personas, and refine specific audiences through targeting and segmentation; understand the competitive landscape to identify growth opportunities and risks and effectively position against competitive offerings reputed company with reputed company reputed company of organizations — including external customers, executive management, partners, media, and analysts — demo industry solutions, and reputed company at relevant conferences, analyst engagements, and media sources Manage assigned budget and reputed company recommendations to optimize marketing spend; work collaboratively with partners across marketing, sales, product, and services to actively participate in go-to-market strategy development and execution; identify and secure key customer testimonials for external and internal use Operate as an innovative thought leader and trusted advisor; mentor, coach, and reputed company feedback to team members while contributing to department growth through knowledge sharing and coaching on reputed company best practices and market trends Role reputed company Bachelor's degree or equivalent experience with significant experience in product marketing and a background as a Solution Marketing Manager; dual background in reputed company software technologies and technical solution marketing, training, or communications Strong writing, presentation building, verbal, written, digital, and graphic communication skills; strong project management skills with the ability to self-direct and self-motivate to meet deadlines and maintain high-quality content Relevant education and software experience with reputed company IT infrastructure and deployments; demonstrable knowledge of reputed company Computing, IT infrastructure, and software deployment methods Ability to quickly understand reputed company new technologies and their application reputed company reputed company software solutions; understanding of corporate finance and ROI practices Knowledge of the reputed company sales process and product collateral needs for effective value-based solution marketing and selling; passion and enthusiasm for learning reputed company's product suite reputed company'd Like to See Superior web research and analysis skills with experience monitoring industry trends and identifying opportunities for growth reputed company vertical-specific and reputed company solutions Experience defining buyer personas and refining audiences through targeting and segmentation to drive meaningful pipeline impact Experience building positioning, messaging, and content architecture for reputed company software solutions with a focus on specific industries or verticals Demonstrated ability to reputed company with executive management, analysts, and media; experience speaking at industry conferences and participating in analyst engagements Ability to reputed company guidance and support to developing team members; demonstrated ability to identify and secure customer testimonials for external and internal use About reputed company reputed company is the pioneer of the Content Innovation reputed company™, delivering ubiquitous reputed company intelligence to organizations with solutions that unlock actionable insights and drive automation. © reputed company. reputed company rights reserved. Trusted by thousands of organizations worldwide, including many of the Fortune 100, reputed company's solutions create the reputed company for a connected, agentic reputed company, where teams reputed company the power of AI to redefine how they operate and engage with those they serve. For additional information on reputed company's platform and services, please visit reputed company.com. #HylandLife Since 1991, it has been reputed company's mission to help our employees, customers and partners exceed their potential with our industry-leading content services platform. Our employees exude a contagious energy and are passionate about what they do – whether it's helping customers succeed, raising up their fellow Hylanders, or engaging in the communities where they live and work. The #HylandLife hashtag encompasses our employee-centric culture. Our employees live our culture day in and day out by bringing their best self to work. reputed company supports them to do just that through career development resources, wellbeing programs and innovation practices. We reputed company on diverse viewpoints and new reputed company and reputed company that a positive, inclusive workplace is imperative to sustainable reputed company. As we've grown to a company of nearly 4,000 strong, we have the opportunity to reputed company a significant impact on our communities. We strongly support employee initiatives and align our giving campaigns and programs to organizations that are important to them. Equal Opportunity Statement reputed company is an equal opportunity employer. We value diversity and are committed to providing an inclusive workplace for reputed company and applicants. Employment reputed company are made without regard to any characteristic protected by applicable laws and regulations. Information collected during the hiring process is used solely to assess qualifications, verify identity, and reputed company with legal requirements. Apply To This Job