[Remote] Volunteer: Organic Marketing Strategy to Reach More Educators
Note: The job is a remote job and is open to candidates in USA. CollabED is a nonprofit organization dedicated to creating social change through pro bono connections. They are seeking a volunteer to develop an organic marketing strategy aimed at increasing traffic from educators to their professional development resources, focusing on low-cost outreach tactics and basic SEO recommendations.
Responsibilities
- Create an organic marketing strategy to increase teacher traffic without paid advertising
- Deliver a prioritized set of low-cost outreach tactics, basic SEO and content recommendations, social and partnership outreach ideas, and a short implementation checklist
- Improve organic exposure to help more educators discover the site’s professional development resources
- Support equitable access to tools that help teachers grow and students thrive
- Meet weekly with the team to implement agreed recommendations
Skills
- Experience in creating organic marketing strategies
- Knowledge of low-cost outreach tactics
- Understanding of basic SEO principles
- Ability to provide content recommendations
- Experience with social media outreach
- Experience in partnership outreach
- Ability to create implementation checklists
- Commitment to meeting weekly with the team
Company Overview