Senior Product Manager – Customer Loyalty Strategy & Digital Experience (Remote)

About arenaflex and the Opportunity

arenaflex is a forward-thinking, customer-obsessed organization that has built its reputation on creating exceptional shopping experiences for millions of customers. As a recognized leader in the retail and digital commerce space, arenaflex is constantly evolving to meet the changing needs of modern consumers who expect personalization, value, and seamless interactions across every touchpoint. At the heart of that evolution sits one of the most strategic product lines in the company: our Customer Loyalty program.

We are seeking a passionate and analytically driven Senior Product Manager – Customer Loyalty Strategy & Digital Experience to join our remote Product Management organization. In this role, you will own the vision, strategy, and execution of products that deepen the emotional connection between our brand and our most loyal customers. You will be the voice of the customer inside arenaflex, translating insights into bold product ideas and turning those ideas into features that drive measurable business growth, operational efficiency, and unforgettable user experiences.

This is a remote position, giving you the flexibility to do your best work from anywhere in the United States while collaborating with a high-performing, cross-functional team of engineers, designers, data scientists, researchers, and business leaders. If you thrive in fast-paced environments, love solving complex customer problems, and want to shape the future of loyalty at a company that genuinely values its people and its customers, we want to hear from you.

Key Responsibilities

Strategy, Vision, and Product Planning (40%)

• Develop a deep, evidence-based understanding of customer and associate needs—both current and emerging—and translate those insights into a compelling product strategy for the Loyalty portfolio.
• Define a clear multi-quarter roadmap that aligns with arenaflex's enterprise goals, drives incremental sales, improves operational efficiency, and elevates customer satisfaction scores.
• Conduct continuous end-user research, journey mapping, and competitive analysis to identify whitespace opportunities, refine positioning, and ensure our loyalty products remain best in class.
• Partner closely with Finance, Analytics, and Strategy teams to build business cases, model ROI, and prioritize investments based on tangible customer and financial impact.
• Define key product metrics, success criteria, and instrumentation strategies; use data-driven insights to iterate on the product backlog and recommend refinements that maximize value.
• Identify and evaluate emerging technologies, platform capabilities, and industry innovations that could unlock new loyalty experiences or improve existing ones.
• Champion the discovery of the Minimum Viable Product (MVP) and validate hypotheses through rapid experimentation, customer interviews, and usability testing.

Delivery, Execution, and Operational Excellence (30%)

• Drive day-to-day product execution, ensuring alignment with company priorities, stakeholder expectations, and end-user needs.
• Create, prioritize, refine, and accept well-defined user stories; manage dependencies and continuously groom the backlog to keep the team focused on high-impact work.
• Participate actively in Agile ceremonies, including daily standups, iteration planning, sprint reviews, demos, and retrospectives—acting as the empowered decision-maker for the product.
• Ensure all product releases meet arenaflex's quality, security, and change-control standards, partnering closely with Engineering, QA, and Release Management.
• Make tough product trade-off decisions daily, balancing customer value, technical feasibility, business viability, and time-to-market.
• Document decisions, rationales, and learnings in a way that creates organizational transparency and shared understanding across all levels of arenaflex.
• Translate complex technical concepts into clear, non-technical narratives that resonate with executives, store associates, and cross-functional partners alike.

People Leadership and Cross-Functional Collaboration (30%)

• Build trust and psychological safety with a cross-functional product team that includes Engineers, User Experience Designers, Researchers, Data Analysts, and external partners.
• Serve as a passionate advocate for modern software development practices, including Agile, Lean, Continuous Integration/Continuous Deployment (CI/CD), and Extreme Programming (XP) principles such as paired programming, test-driven development, and iterative delivery.
• Empathize deeply with end users and stakeholders, becoming the recognized domain expert in customer loyalty and the broader shopping journey at arenaflex.
• Facilitate productive working sessions, mediate conflicts with grace, and align diverse perspectives around shared goals.
• Manage expectations of senior leaders and cross-functional stakeholders by communicating progress, risks, and trade-offs with clarity and confidence.
• Disseminate lessons learned, celebrate wins, and ensure the team continuously evolves its craft, processes, and impact.
• Exhibit active listening and executive-level communication skills, presenting the long-term product strategy to senior leadership, store associates, and external partners with equal effectiveness.

Essential Qualifications

• Must be at least 18 years of age.
• Must be legally authorized to work in the United States.
• Minimum of 1 year of professional work experience in a relevant field (product management, business analysis, software development, marketing, or related discipline).
• Demonstrated experience working as a Product Manager—or in a closely related product role—within a modern, software-driven enterprise environment.
• Proven experience applying modern product management practices and Agile methodologies, including specific familiarity with Extreme Programming (XP) principles such as paired programming, test-driven development, and continuous deployment.
• Track record of thriving in fast-paced, fluid environments where priorities shift on a regular basis.
• Excellent communication and influencing skills, with experience engaging both technical and non-technical audiences at every level of an organization.
• Experience working as part of a collaborative, cross-functional, modern software design and development team.
• Hands-on experience creating, prioritizing, and accepting user stories within an Agile product backlog.
• Experience conducting user research, usability testing, and synthesis of qualitative and quantitative feedback.
• Experience defining goals, metrics, and analytics to measure product value and inform decision-making.
• Experience conducting competitive research and market analysis to inform product strategy.

Preferred Qualifications

• 2–3+ years of progressive product management experience, ideally with direct ownership of a customer loyalty, CRM, rewards, or personalization product.
• Experience working in retail, e-commerce, or consumer-facing technology organizations.
• Familiarity with loyalty program mechanics such as points systems, tiered rewards, partner integrations, promotional engines, or marketing automation platforms.
• Exposure to data platforms, experimentation frameworks, A/B testing tools, and customer data platforms (CDPs).
• Experience working in a fully remote or hybrid team environment.

Education

• Minimum: High school diploma or equivalent (GED). The knowledge, skills, and abilities required for this role are typically acquired through a combination of education and equivalent practical experience.
• Preferred: No additional formal education required. We value demonstrated skills, curiosity, and results over credentials.

Core Competencies for Success at arenaflex

• Business Insight: Applies a deep understanding of business operations, the competitive marketplace, and industry trends to advance arenaflex's strategic goals.
• Collaborates: Builds strong partnerships across the organization and works effectively with diverse teams to deliver shared outcomes.
• Communicates Effectively: Develops and delivers clear, multi-mode communications tailored to the unique needs of different audiences—from engineers to executives.
• Cultivates Innovation: Generates new and better approaches that help arenaflex stay ahead of customer expectations and industry change.
• Customer Focus: Builds enduring customer relationships and consistently delivers customer-centric solutions that drive loyalty and lifetime value.
• Drives Results: Consistently delivers outcomes, even in the face of ambiguity, complexity, or challenging constraints.
• Interpersonal Savvy: Relates openly and comfortably with diverse groups of people and navigates sensitive dynamics with empathy and tact.
• Manages Ambiguity: Operates effectively when the path forward is unclear, making sound decisions with incomplete information.
• Nimble Learning: Actively experiments, learns from both successes and failures, and applies insights to future challenges.
• Organizational Savvy: Navigates complex policy, process, and people-related dynamics to get things done at arenaflex.
• Situational Adaptability: Adjusts approach and demeanor in real time to meet the shifting demands of different situations.
• Empathy: Understands the needs of multiple stakeholders and responds with thoughtful, customer-obsessed solutions.
• Plans and Aligns: Prioritizes and sequences work to deliver against ambitious commitments aligned with arenaflex's strategic objectives.

Work Environment and Travel

This is a fully remote position, with occasional travel required (typically less than 10% of the time, generally overnight). You will spend the majority of your time working from a comfortable home-office setup, attending virtual meetings, and collaborating with teammates across multiple time zones. On rare occasions, you may need to move or lift light articles (such as event materials or branded swag). The work environment is primarily indoors, and any conditions encountered will be infrequent and not objectionable.

Compensation, Perks, and Benefits

arenaflex is committed to offering a competitive total rewards package that supports the well-being, growth, and financial security of every team member. While specific benefits may vary based on location and role, you can expect a comprehensive offering that typically includes:

• Competitive base salary with annual performance-based bonus opportunities and equity participation (where applicable).
• Comprehensive medical, dental, and vision insurance, plus flexible spending and health savings accounts.
• 401(k) retirement savings plan with company match to help you build long-term financial security.
• Generous paid time off, including vacation, holidays, personal days, and volunteer time off to give back to the communities we serve.
• Paid parental leave and family-forming support for new parents and growing families.
• Tuition reimbursement, certification support, and access to a robust learning platform to fuel your continuous development.
• Mental wellness resources, employee assistance programs, and access to virtual care services.
• Remote work stipend to help you create a productive, ergonomic home office.
• Discounts on arenaflex products and services, plus exclusive partner perks.

Career Growth and Development

At arenaflex, your career is more than a job—it's a journey. We invest deeply in the growth of our product professionals through mentorship, sponsorship, and clear pathways for advancement. As a Senior Product Manager on the Loyalty team, you will have the opportunity to:

• Build a leadership track toward Senior Product Manager, Principal Product Manager, and Group Product Manager roles.
• Develop deep domain expertise in loyalty, personalization, customer data, and martech.
• Rotate across adjacent product lines (such as digital checkout, customer data platform, and personalization engines) to broaden your impact.
• Access world-class learning resources, internal communities of practice, and external conferences.
• Mentor and be mentored by some of the brightest product minds in the industry.

Our Culture at arenaflex

We believe that great products are built by great people who feel valued, respected, and empowered. At arenaflex, our culture is grounded in three core principles: Customer Obsession, Continuous Improvement, and One Team. We celebrate diversity of thought, background, and experience, knowing that the best ideas come from teams that reflect the customers we serve. Whether we're collaborating in real time across continents or asynchronously in our remote-first environment, we hold ourselves to a high standard of excellence, transparency, and mutual respect.

You will join a team that takes its craft seriously but doesn't take itself too seriously—one that values curiosity over ego, action over perfection, and impact over activity. We work hard, we celebrate wins, and we support each other through challenges.

How to Apply

If you're a strategic, customer-obsessed product leader ready to shape the future of customer loyalty at a company that truly values its people and its customers, we want to hear from you. Please submit your resume and a thoughtful cover letter describing why this role at arenaflex excites you and how your experience aligns with our mission. The anticipated application window will close on November 11, 2024.

Take the next step in your career and help us build the loyalty experiences that millions of customers will love. Apply today and let's build something extraordinary together at arenaflex.