Lead Digital Customer Growth Strategist – eCommerce Innovation, Data‑Driven Optimization & AI‑Enabled Experience Leadership at arenaflex

About arenaflex – Shaping the Future of Connectivity

arenaflex is a global pioneer in communications and technology, dedicated to building the digital bridges that connect people, ideas, and experiences worldwide. Our Consumer Technology Experience team is at the heart of this mission, delivering cutting‑edge solutions that simplify and enrich everyday interactions. From high‑speed broadband to immersive mobile experiences, arenaflex empowers millions to share stories, collaborate, and thrive in an increasingly connected world. As we continue to expand our digital ecosystem, we are looking for a visionary leader who can drive customer growth, champion innovative eCommerce strategies, and turn data into decisive action.

Why This Role Matters

The Lead Digital Customer Growth Strategist will be the catalyst that accelerates arenaflex’s digital revenue streams and enhances the overall customer journey. This senior position sits at the intersection of strategy, technology, and analytics, providing you with the autonomy to shape multi‑channel experiences, influence product roadmaps, and partner with cross‑functional teams to deliver measurable results. If you thrive on solving complex problems, mentoring high‑performing teams, and influencing executive decision‑making, this is the platform where your impact will be felt across millions of users.

Key Responsibilities

• Digital Strategy & eCommerce Coordination: Partner with product, design, engineering, and marketing stakeholders to craft and execute a cohesive digital strategy that spans desktop, mobile web, and native apps. Oversee the launch of new online offers, manage affiliate and partnership programs, and ensure seamless integration of eCommerce solutions that drive both revenue and customer satisfaction.
• Demand & Traffic Optimization: Lead the development of demand‑generation campaigns, working closely with performance marketing teams to attract, convert, and retain high‑value customers. Implement fraud‑prevention measures, improve site speed, and continuously refine traffic acquisition tactics to maximize ROI.
• Customer Journey & Experience Management: Map and analyze digital personas, creating end‑to‑end journey frameworks that align product features with the right moments in the customer lifecycle. Champion initiatives such as converged purchase flows, cross‑selling opportunities, and personalized content delivery.
• Technology & Innovation Leadership: Foster a test‑and‑learn culture by designing hypothesis‑driven experiments, leveraging AI and machine‑learning to personalize experiences at scale. Identify emerging trends, evaluate platform enhancements, and guide the technical roadmap to ensure a secure, resilient, and future‑proof digital infrastructure.
• Data Analytics & Optimization: Harness advanced analytics, predictive modeling, and real‑time dashboards to surface actionable insights. Collaborate with data science teams to translate metrics into strategic recommendations, driving continuous improvement across conversion funnels, churn reduction, and lifetime value growth.
• Mentorship & Leadership: Coach and develop junior team members, fostering a collaborative environment that encourages creativity, accountability, and professional growth. Serve as a strategic advisor to senior leadership, presenting findings, recommendations, and roadmaps that influence corporate direction.

Essential Qualifications

• Bachelor’s degree in Business, Marketing, Computer Science, or a related field (preferred). Advanced degrees or certifications in analytics, eCommerce, or digital strategy are a plus.
• Minimum of 5 years of hands‑on experience in eCommerce, digital product management, or related roles, with a proven track record of driving measurable growth.
• Demonstrated expertise in developing and executing multi‑channel digital strategies that integrate web, mobile, and app experiences.
• Strong analytical mindset with proficiency in data‑driven decision‑making tools (e.g., Google Analytics, Adobe Analytics, SQL, Tableau, Power BI).
• Experience leading cross‑functional teams and managing complex projects with strategic autonomy.
• Excellent communication and presentation skills, capable of influencing senior executives and translating technical concepts into business value.

Preferred Qualifications & Skills

• Hands‑on experience with AI/ML platforms, personalization engines, or recommendation systems.
• Knowledge of agile development methodologies and product lifecycle management.
• Familiarity with affiliate marketing, partnership ecosystems, and performance‑based acquisition models.
• Certification in project management (PMP, Scrum Master) or digital marketing (Google Ads, Facebook Blueprint).
• Track record of mentoring diverse talent and building inclusive, high‑performing teams.

Core Competencies for Success

• Strategic Vision: Ability to see the big picture, anticipate market shifts, and align digital initiatives with long‑term business objectives.
• Customer‑Centric Mindset: Deep empathy for digital audiences, translating insights into compelling experiences that meet real needs.
• Analytical Rigor: Comfort working with large data sets, extracting trends, and making evidence‑based recommendations.
• Innovation Drive: Passion for experimenting with new technologies, from AI personalization to emerging commerce platforms.
• Collaboration & Influence: Skilled at building consensus across product, engineering, marketing, and operations teams.
• Leadership Presence: Confidence to lead high‑visibility projects, mentor peers, and represent arenaflex in executive forums.

Career Growth & Learning Opportunities

At arenaflex, your career trajectory is limited only by your ambition. As a senior leader, you will have direct access to C‑suite executives, participate in strategic planning cycles, and influence the direction of a multi‑billion‑dollar digital portfolio. We invest heavily in continuous learning—offering tuition reimbursement, certifications, and internal training programs focused on AI, data science, and advanced eCommerce tactics. High‑performing individuals can progress into Director‑level roles, oversee global digital initiatives, or transition into broader product leadership positions.

Work Environment & Culture

Our Dallas headquarters is a vibrant, collaborative hub where creativity meets technology. The office operates on a five‑day‑a‑week schedule, fostering face‑to‑face interaction, rapid decision‑making, and a strong sense of community. arenaflex champions an inclusive culture that celebrates diverse perspectives, encourages bold ideas, and rewards risk‑taking. Employees enjoy flexible work‑spaces, state‑of‑the‑art collaboration zones, and regular social events that strengthen team bonds.

Compensation, Perks & Benefits

arenaflex offers a competitive total‑reward package designed to attract and retain top talent. While exact salary will be calibrated based on experience, location, and expertise, the range for this role is $143,800 – $215,100 annually. In addition to base compensation, you will be eligible for performance‑based bonuses, equity participation, and a comprehensive benefits suite that includes:

• Medical, dental, and vision coverage with multiple plan options.
• 401(k) retirement plan with company match.
• Generous paid time off—minimum 23 vacation days per year plus 9 company holidays.
• Paid parental, caregiver, and adoption leave.
• Short‑term and long‑term disability insurance, life and accidental death coverage.
• Supplemental programs such as critical illness, accident hospital indemnity, and group legal assistance.
• Employee Assistance Program (EAP) and extensive wellness resources.
• Discounts of up to 50 % on eligible arenaflex mobility plans, arenaflex internet (including fiber where available), and arenaflex phone services.
• Tuition reimbursement for continued education and professional certifications.

How to Apply

If you are ready to lead digital transformation at a world‑class technology company, we want to hear from you. Submit your application today and join arenaflex’s mission to redefine connectivity for millions of customers worldwide.

Equal Opportunity Employer

arenaflex is committed to creating a diverse and inclusive workplace. We provide equal employment opportunities to all qualified applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by law. Reasonable accommodations are available for qualified individuals with disabilities.

Ready to Make an Impact?

Take the next step in your career and become a driving force behind arenaflex’s digital growth. Apply now and start shaping the future of connectivity.