Agency Account Manager (AAM)

Why This Job is Featured on The SaaS Jobs Demandbase operates in B2B SaaS at the intersection of GTM, martech, and advertising, where partner channels often influence pipeline as much as direct sales. An Agency Account Manager sits in that leverage point, translating platform capabilities into repeatable agency motions and making sure the partner ecosystem is operationally effective, not just contractually in place. For a SaaS career, this kind of role builds durable GTM fluency across the full post-sale surface area: enablement, adoption, commercial stewardship, and performance visibility. The emphasis on account mapping, reporting, and trend detection mirrors how modern SaaS teams manage partner-sourced revenue, and it develops a practical understanding of how product value is packaged and delivered through third parties. Experience coordinating with Sales, Marketing, and Customer Success also maps well to broader partner programs and revenue operations pathways. This role tends to suit professionals who enjoy structured relationship management and who are comfortable balancing stakeholder communication with data-driven follow-through. It is a strong match for someone who prefers cross-functional work and wants agency-facing exposure within a SaaS GTM organization, particularly where partner education and measurable outcomes are central to the day-to-day. The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.

Job Description

Introduction to Demandbase: Demandbase is the only pipeline AI platform that empowers GTM teams to automate growth at scale. With a unified view of data, insights, actions, and outcomes, B2B enterprises can seamlessly align and execute their account-based GTM strategies with confidence. Thousands of businesses trust Demandbase to maximize revenue, minimize waste, and consolidate their data and tech stacks – all in one platform. As a company, we’re as committed to growing careers as we are to building world-class technology. We invest heavily in people, our culture, and the community around us. We have also continuously been recognized as One of The Best Places To Work in the San Francisco Bay Area by Fortune, and One of The 60 Best Companies To Sell For by Selling Power. Our offices are located in San Francisco, New York, Austin, Seattle, India, and the United Kingdom.

About the Role

Demandbase is seeking an Agency Account Manager (AAM) to manage and grow strategic agency partnerships. In this role, you will be responsible for the operational success of agency relationships, ensuring strong engagement, alignment, and revenue performance across accounts. You will serve as the primary point of contact for agency partners, working cross-functionally with Sales, Marketing, and Customer Success teams to drive adoption, enablement, and growth. This role requires strong relationship management, commercial awareness, and the ability to translate partnership insights into actionable opportunities. What you’ll do Agency Relationship Management

• Own and manage day-to-day relationships with agency partners, ensuring strong engagement and alignment.
• Serve as the primary point of contact for agency-related inquiries, requests, and RFPs.
• Build trusted relationships with key stakeholders across agency account teams.

Enablement & Education

• Plan and deliver enablement sessions, including lunch-and-learns and virtual trainings, to educate agencies on Demandbase advertising solutions.
• Support broader agency education initiatives to drive awareness and adoption across partner organizations.

Account Mapping & Visibility

• Map and maintain agency account teams across clients to ensure accurate stakeholder coverage.
• Maintain internal visibility into partnership health, risks, and opportunities through regular updates and reporting.

Performance Tracking & Growth

• Track spend across agency accounts and report on progress toward quarterly and annual commitments.
• Monitor new business won and lost through agency channels, identifying trends and areas for improvement.
• Identify expansion opportunities within agency-managed accounts and partner with internal teams to drive growth.

What we’re looking for

• 4 to 7+ years of experience in account management, partnerships, agency management, or related roles in a B2B SaaS, advertising, or martech environment.
• Proven experience managing external partners or agency relationships.
• Strong communication and relationship-building skills with the ability to engage stakeholders at multiple levels.
• Experience handling RFPs, client queries, and commercial discussions.
• Analytical mindset with the ability to track performance, interpret data, and identify growth opportunities.
• Strong organizational and project management skills, with the ability to manage multiple accounts and priorities.
• Collaborative and proactive approach, with the ability to work cross-functionally across Sales, Marketing, and Customer Success teams.

Benefits

Our benefits include options for up to 100% paid Medical and Vision premiums for employees, a flexible PTO policy, paid holidays, and access to mental health and wellness resources. We also provide a 401(k) with pre-tax, after tax, and roth options, as well as short-term/long-term disability, life insurance, and other great benefits. Our Commitment to Diversity, Equity, and Inclusion at Demandbase At Demandbase, we believe in creating a workplace culture that values and celebrates diversity in all its forms. We recognize that everyone brings unique experiences, perspectives, and identities to the table, and we are committed to building a community where everyone feels valued, respected, and supported. Discrimination of any kind is not tolerated, and we strive to ensure that every individual has an equal opportunity to succeed and grow, regardless of their gender identity, sexual orientation, disability, race, ethnicity, background, marital status, genetic information, education level, veteran status, national origin, or any other protected status. We do not automatically disqualify applicants with criminal records and will consider each applicant on a case-by-case basis. We recognize that not all candidates will have every skill or qualification listed in this job description. If you feel you have the level of experience to be successful in the role, we encourage you to apply! We acknowledge that true diversity and inclusion requires ongoing effort, and we are committed to doing the work required to make our workplace a safe and equitable space for all. Join us in building a community where we can learn from each other, celebrate our differences, and work together. Unsolicited Submissions At Demandbase, we value thoughtful partnerships and direct connections with candidates. We’re not accepting unsolicited resumes or outreach from third-party recruiting agencies. Any unsolicited submissions will not be reviewed, and no fees will be paid. Apply tot his job Apply To this Job