GoHighLevel Specialist

At Moxie, we empower ambitious aesthetic entrepreneurs to build profitable, independent practices—without burnout, overwhelm, or guesswork. In just a few years, we’ve grown from an idea to a global, remote-first team of more than 140 people, supporting hundreds of practices nationwide.

Our purpose is simple: to unlock sustainable success for aesthetic entrepreneurs, at every stage of their journey.

GoHighLevel Technical Expert

We are looking for a Marketing Automation Expert with 3+ years of hands-on experience in GoHighLevel, supporting Facebook integrations, workflow design and testing, attribution and reporting, and rolling out workflows across a large number of accounts. The ideal candidate will be responsible for managing and optimizing our marketing automation processes, ensuring seamless integrations, and delivering actionable insights through robust reporting.

Key Responsibilities

1. GoHighLevel Management

   • Configure, manage, and optimize GoHighLevel accounts.

   • Implement and maintain marketing automation workflows.

   • Customize GoHighLevel features to meet the needs of various clients.

   • Design and maintain lifecycle logic across leads, opportunities, and clients to ensure consistent automation behavior.

   • Manage large-scale System data hygiene, including deduplication, attribution consistency, and lifecycle stage accuracy.

   • Support migration and rollout of new automations across hundreds of accounts.

   • Ensure marketing automation aligns with booking flows, messaging architecture, and operational processes.

2. Facebook Integrations

   • Set up and manage Facebook integrations within GoHighLevel.

   • Troubleshoot and resolve integration issues.

   • Ensure data synchronization between GoHighLevel and Facebook.

3. Workflow Design + Rollout

   • Design and implement automated workflows to streamline marketing processes.

   • Collaborate with the marketing team to understand requirements and translate them into efficient workflows.

   • Continuously monitor and improve workflow efficiency.

   • Execute phased rollouts with batching strategies to control risk.

   • QA rollout (Setup, booking links).

   • Troubleshoot rollout issues across multiple accounts simultaneously.

4. Attribution and Reporting

   • Develop and maintain attribution models to measure campaign performance.

   • Create detailed reports and dashboards to provide insights on marketing activities.

   • Analyze data to identify trends and make data-driven recommendations.

5. Workflow Rollout

   • Manage the rollout of marketing workflows across 200+ accounts.

   • Ensure consistency and scalability in workflow deployment.

   • Provide training and support to clients and internal teams on workflow usage.

6. Reputation Management

   • Utilize GoHighLevel to monitor and manage online reviews and reputation.

   • Implement strategies to enhance positive reviews and address negative feedback.

   • Analyze reputation data to improve overall client satisfaction.

7. Email and Text Marketing Campaigns

   • Build and execute email and text marketing campaigns using GoHighLevel.

   • Develop targeted campaigns to engage and convert prospects.

   • Track and analyze campaign performance, making adjustments as needed.

8. Communication and Client Interaction

   • Be available to answer questions on Slack and provide timely support to team members and clients.

   • Participate in client calls to discuss project progress, address concerns, and provide expert insights.

   • Maintain clear and professional communication with clients to ensure their needs are met.

   • Act as subject matter expert for CRM automation across internal teams.

   • Provide guidance on automation feasibility and implementation timelines.

Qualifications

• Bachelor’s degree in Marketing, Engineering, Business, or a related field.

• 3+ years of experience with GoHighLevel administration.

• Proven experience in managing Facebook integrations.

• Strong understanding of marketing automation workflows and design.

• Expertise in attribution models and reporting.

• Ability to manage multiple projects and accounts simultaneously.

• Excellent analytical, problem-solving, and communication skills.

• Strong attention to detail and organizational skills.

• Bonus if you have experience with the GoHighLevel API and utilizing data from 3rd party tools in workflows.

Preferred Skills

• Experience with other marketing automation tools.

• Knowledge of other social media platforms and their integrations.

• Familiarity with CRM systems and database management.

• Certification in GoHighLevel or related marketing automation tools.

At Moxie, we believe in creating a workplace where everyone feels valued, trusted, and included. Our team lives by our values: act as owners, give more than we take, move with speed and care, and simplify and learn every day.

We welcome people of all backgrounds, experiences, and perspectives to apply. If you require any accommodations to fully participate in the interview process, please let us know, we’re happy to assist.