Marketing Executive

Lister Fertility Clinic is part of HCA Healthcare UK, a leading provider of privately funded healthcare. They are seeking a Marketing Executive to support the planning, delivery, and optimization of marketing activities across corporate health services and primary care, focusing on customer acquisition and engagement.

Responsibilities

• Produce high-quality content for B2B, B2B2C and B2C audiences, including employee-facing materials, corporate marketing assets, service descriptions, campaign messaging, blog articles and ghost-written thought leadership
• Develop content that supports corporate sales conversations, employee engagement initiatives and direct-to-consumer acquisition across primary care and related services
• Work with other marketers to ideate and deliver content for social media channels, adapting tone and messaging for professional, employee and consumer audiences, and supporting the posting schedule
• Work closely with the in-house studio to brief and deliver creative assets that promote services across digital, print and in-clinic environments
• Support the delivery of targeted, multi-channel campaigns, from ideation and planning through to execution and post-campaign evaluation
• Assist with product and proposition development, helping define and refine primary care and corporate health offerings for different audience segments
• Monitor engagement and performance metrics using department dashboards, contributing to reporting and insight generation for senior stakeholders
• Support the coordination of meetings, events, workshops, webinars, videography and photoshoots, ensuring smooth delivery and alignment with objectives
• Maintain website content, service pages and GP profiles, ensuring accuracy, consistency and SEO best practice
• Track deadlines, manage workstreams and support the timely delivery of marketing activity across multiple stakeholders
• Support brand, service and clinical positioning, ensuring consistency of messaging, tone and visual identity across all customer touchpoints

Skills

• Passion for marketing and a proactive mindset
• Confidence engaging with stakeholders at all levels
• Excellent written and verbal communication and relationship management skills
• A team player with enthusiasm, adaptability and a willingness to learn
• The ability to take ownership, work autonomously and deliver work of a high standard
• Ability to work in a high-pressure, fast-paced environment
• Educated to Degree level in Marketing or equivalent experience

Benefits

• 25 days holiday each year (plus bank holidays) increasing with service, with option to buy or sell leave to suit you.
• Private Healthcare Insurance for treatment at our leading hospitals.
• Private pension contribution which increases with length of service.
• Season Ticket Loan and Cycle to Work scheme.
• Group Life Assurance from day one.
• Critical illness cover.
• Enhanced Maternity and Paternity pay.
• Corporate staff discount for all facilities including Maternity packages at The Portland.
• Comprehensive range of flexible health, protection and lifestyle benefits to suit you.
• Discounts with over 800 major retailers.

Company Overview