Market Development Representative - Shreveport
Sazerac Company, an independent American family-owned company with a rich history, is seeking a Market Development Representative to enhance brand presence in the Shreveport area. This role involves implementing innovative solutions for business growth, building brand awareness, and achieving sales volume objectives across Sazerac's diverse spirits portfolio.
Responsibilities
- Implement and manage innovative solutions to boost business for assigned accounts, ensuring Sazerac brands soar in market share
- Use consumer and category trends as your toolkit to educate customers, solve challenges, and skyrocket sales – building brands is an art
- Lead distributors with in-store selling, marketing, and account execution
- Help achieve volume objectives for the core brands in our diverse portfolio
- Implement and execute programs that deliver on distribution, merchandising, display, and retail promotional goals – turning plans into results
- Develop mutually valuable rapport with assigned customers by understanding their needs and requirements
- Take center stage as the communication lead between key customers, wholesalers, and our internal dream team
- We track established Key Performance Indicators (KPIs) to ensure we consistently reach our goals
Skills
- Minimum 1 year of sales experience in the alcohol-beverage or CPG (consumer packaged goods) industries
- Proven volume objectives and ability to deliver on new points of distribution (PODs), well placements, menu placements, events, and promotions
- Demonstrated success using sales data analytics and tools to drive sales results, identify market trends, and produce measurable results
- A valid driver's license and ability to travel within an assigned territory is required
- Flexibility to work non-traditional hours, including evenings and weekends
- Candidate must reside in or near the territory
- Ability to personally cover ordinary and essential business expenses that will be promptly reimbursed
- Required to obtain a solicitor's permit in any state
- Standing for an extended period of time
- Ability to pick up and/or move objects up to 35lbs without assistance
- Ascend or descend stairs
- Ability to drive and visit multiple accounts in one day
- Strong communication skills
- Bachelor's degree preferred or equivalent experience
- On-premise experience is preferred
- New college graduates require a sales/marketing internship or full/part-time sales role (preferably in consumer-packaged goods) and/or sales competition experience
Company Overview