[Remote] Senior Product Marketing Manager, Security Assurance (Remote)

Note: The job is a remote job and is open to candidates in USA. Drata is a trust management platform focused on modernizing governance, risk, and compliance through AI-driven automation. They are seeking a strategic Senior Product Marketing Manager to lead the go-to-market success of their Security Assurance product line, driving strategies for positioning, messaging, and product adoption.

Responsibilities

• Drive the go-to-market strategy for Security Assurance, including product launches, feature rollouts, and cross-sell motions to existing Drata customers.
• Develop and refine positioning and messaging grounded in customer insight, competitive intelligence, and product differentiation.
• Partner with Product, Sales, and Customer Success to influence roadmap decisions and ensure alignment across teams.
• Translate technical capabilities into compelling value propositions and enablement content that supports sales and customer education.
• Lead the creation of collateral and tools for new feature releases, competitive campaigns, and integrated marketing initiatives.
• Build out core personas and segmentation strategies specific to security leaders, procurement teams, and GRC stakeholders.
• Measure and improve product adoption, campaign performance, and feature usage across key customer cohorts.
• Use AI-powered tools to enhance research, copy development, and execution efficiency without compromising quality. Skills
• 8+ years of product marketing experience
• At least 4 years focused on SaaS, cybersecurity, or GRC products
• Proven success in leading GTM strategies from planning through execution with measurable business impact
• Deep understanding of Security Assurance challenges and buyer behavior in mid-market and enterprise segments
• Strong communication and storytelling skills, capable of simplifying complex concepts for diverse audiences
• Experience partnering cross-functionally with product, sales, and enablement teams in fast-paced environments
• Comfort working with AI tools (e.g. ChatGPT, Jasper, Notion AI) to drive research, copywriting, and campaign building
• Organized, highly autonomous, and excited by the opportunity to shape a rapidly growing product category
• Strong command of security, risk, and governance buyer needs
• Experience with AI-powered tools to enhance research, copy development, and execution efficiency Benefits
• Healthcare: 90-100% paid premiums for medical, dental, and vision plans for employee and dependents + on demand health care concierge
• HSA, FSA, & DCFSA: Pre-tax savings plans for healthcare and dependent care, with up to a $600 annual employer contribution to the HSA plan (if enrolled in HSA medical plan)
• 100% paid short and long term disability plus life + AD&D benefits
• Learning & Development: $500 annually towards professional development opportunities + $250 annually towards personal development opportunities
• Flexible Time Off: Flexible vacation policy for strong, fully charged batteries
• 16 Weeks Paid Parental Leave: An inclusive policy to ensure you have time with your newborn, newly adopted, or foster child (available after six months of employment)
• Work Remotely: Flexible hours and work from home + $1,000 annually to cover necessary business related items for your home office
• 401K: Reach your financial goals while reducing your taxes Company Overview
• Drata is a Trust Management Platform that automates compliance workflows, streamlines risk management, and continuous security assurance It was founded in 2020, and is headquartered in San Diego, California, USA, with a workforce of 501-1000 employees. Its website is Apply tot his job

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